Shopify Profit: The Complete Guide
The full path from revenue to net profit — COGS, fees, shipping, ads, margins, break-even — and how to track it.
Guides
Practical guides for Shopify merchants.
How-tos on bundles, promotions and inventory — the same thinking behind our apps, free to read.
The Best TrueProfit Alternative for Shopify
What to look for in a profit-analytics app, and how ProfitVault approaches accurate COGS, fees and privacy.
True Profit on Shopify: What Your Dashboard Doesn’t Show
Shopify shows revenue, not profit. The full cost chain from revenue to true profit, and why revenue can hide a loss.
How to Calculate Profit Margin
The profit margin formula — gross vs net margin — with worked examples and how to find your real margin after every cost.
COGS Meaning: What Cost of Goods Sold Is
What COGS includes, the formula, FIFO vs LIFO vs average, and why it’s the foundation of real profit.
Net Profit vs Gross Profit: What’s the Difference?
The two formulas, a worked example, and why a healthy gross profit can still hide a net loss.
Shopify Payment Fees, Explained
Processing rates, third-party transaction fees, and how those small percentages quietly eat your margin.
Break-Even Point Calculator (Free) + Formula
A free calculator and the formula: how many units you must sell to cover your costs, and the revenue to get there.
Operating Profit vs Net Profit for Ecommerce
The difference between per-order profit and profit after operating expenses, with a worked example.
How to Reduce Ecommerce Returns
Why returns cost more than the refund, how to calculate your return rate, and practical ways to reduce them.
Shopify Bundles: The Complete Guide
Every bundle type, native vs app, automatic discounts, and how bundles raise average order value and profit.
How to Choose a Shopify Bundle App
A buyer’s guide: the features that matter — bundle types, automatic discounts, analytics and margin.
How to Create Product Bundles on Shopify
The bundle types that work, whether you can do it natively, and the exact steps to launch your first bundle.
How to Increase Average Order Value on Shopify
Seven proven tactics to raise AOV — bundles, mix & match, BOGO, volume discounts, free gifts and thresholds.
Mix and Match Bundles on Shopify
Let shoppers pick any few from a collection — the flexible bundle for consumables, apparel and gift boxes.
BOGO on Shopify: Buy One, Get One Offers That Convert
How to run buy-one-get-one on Shopify without hurting margin — the variants, the setup, and the pitfalls.
Volume Discounts and Quantity Breaks on Shopify
Tiered pricing that rewards bigger orders — how to structure quantity breaks that lift order value.
Free Gift With Purchase on Shopify
Add an automatic gift at a cart threshold or with a product to raise AOV and delight buyers.
Upsell vs Cross-Sell on Shopify
What each one is, when to use it, where to place the offer, and how both raise average order value.
Free Shipping Threshold Strategy
How to set a free shipping threshold that lifts average order value without eating your margin.
Product Recommendations That Increase Sales
The recommendation types that lift sales — related, complementary and frequently-bought-together — and where to place them.
Buy X Get Y on Shopify (BXGY)
What BXGY means, how it differs from BOGO, the offer variants, and how to run it without discount codes.
Shopify Inventory Management: The Complete Guide
Forecasting, sales velocity, reorder points, safety stock, EOQ, turnover and ABC analysis — explained simply.
The Best Inventory Planner Alternative for Shopify
What to look for in a forecasting app for a growing store, and how Foreshelf compares — explainable and simple.
How to Forecast Inventory on Shopify and Avoid Stockouts
The simple maths behind forecasting — sales velocity, safety stock and the reorder point — and how to automate it.
Inventory Forecasting Methods: A Practical Guide
Moving average, weighted average, exponential smoothing, seasonal and the reorder-point method — which to use.
Reorder Point Calculator (Free) + Formula
Work out exactly when to reorder each product with a free calculator and the reorder point formula, explained.
How to Calculate Sales Velocity
What sales velocity is, how to calculate it from your orders, and how to use it to time reorders.
Safety Stock Formula: How to Calculate It
The simple and advanced safety stock formulas, and how to size the right buffer for each product.
The Best Stocky Alternative for Shopify
Shopify is retiring Stocky. What to look for in a replacement and how to migrate your suppliers and lead times.
Inventory Turnover Ratio: Formula & How to Improve It
What the ratio is, the formula, what counts as a good number, and practical ways to improve turnover.
Economic Order Quantity (EOQ): Formula + Calculator
The EOQ formula explained plus a free calculator to find the order size that minimises ordering and holding costs.
Days of Inventory on Hand (DOH): Formula & Meaning
What DOH means, the formula, and how to use it to spot slow movers and time your reorders.
ABC Inventory Analysis: How to Categorize Your Stock
Sort products into A, B and C classes with the Pareto principle, and manage each class differently.